How to improve the experience in trade fairs and conventions with digital signage
Digital signage continues to gain strength in multiple sectors. It is not surprising, and it is proven that digital content causes a greater impact and manages to stay longer in the users’ memory.
The experience in trade fairs and conventions, which are returning as the pandemic is slowly getting under control, especially benefit from its advantages. What are the possibilities offered by digital displays in this area? Don’t miss it!
Digital signage: an informative tool…
Digital screens are a good option to show the program of the event and be ready for any changes that may arise. When working with printed posters, making changes if a speaker drops out or if the schedule changes is an inconvenience. Digital signage devices, however, make it possible to implement these modifications on the spot.
On the other hand, at luk hiar! we have interactive screens with endless possibilities. You can use them to show the map of the place if it is a big event, to display information related to the fair or congress available to the public, etc. As we always say, you have as many options as you want to explore!
…and a dynamic support to improve the experience in trade fairs and conventions
At scientific congresses it is common to see researchers present their results with posters. But why not go a step further and opt for a digital version of this format?
Our dPoster™ allows you to send content instantly, without installation or prior configuration, and it is even possible to synchronize it with other digital posters. If you want a trade show or congress to become an interactive experience, this option is for you.
Social media in real time
As you already know, if you usually show up to this type of events, social networks are very important in trade fairs and conventions. In fact, there are usually one or more corporate hashtags with which attendees can share their experience.
Showing these publications live not only gives visibility to the opinion of the participants, but also encourages those who have not yet done so to publish. Have you tried it?
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